The Importance of Product Training Your salespeople need to have a thorough understanding of the products and services that you offer to customers. They might be able to pick up some of this knowledge on-the-job, but the more effective approach is to create product training. When thinking about product training, it’s helpful to clarify what is meant by product knowledge. …
The Business Costs of Poor Training
The Business Costs of Poor Training In some businesses, training is viewed as a cost. As with most costs, the objective is usually to keep them to a minimum. When it comes to training, this often means reducing the quality to meet a cost objective. Of course, reducing the quality of training is not the desired outcome, but it is …